Korean Cultural Training

Korean Business Culture Training Programs

AKBC provides customised training programs to help Australian business and governments enhance their understanding of the Korean business culture.

AKBC runs several training programs that can be tailored to your individual needs including:

  • Understanding Korean Business Culture 101 (for businesses who are new to how business is conducted in Korea)
  • Winning business in Korea (for businesses who have some experience doing business in Korea)
  • Understanding Korean chaebol and strategies for how to engage (for businesses who are looking to target certain chaebol for a specific opportunity).

AKBC has an experienced pool of Korean experts that can provide you with the skills to take your relationship with your Korean clients and colleagues to the next level.

Our face-to-face and virtual programs includes information that will help you navigate some of the cultural aspects of doing business such as hierarchy, indirect communications styles and decision making processes.  These modules will help you modify your behaviour and provide you with the tools to confidently engage with your Korean counterparts and maximise impact. This training will also give you the knowledge to make informed decisions and understand the key drivers that motivate your Korean business counterparts.

The agenda, which can be modified and tailored to your specific needs is as follows:

  • An introduction to Korea’s history
  • An overview of Korea’s economy and the challenges it faces
  • Understanding Korean Chaebols (Conglomerates) such as Samsung, Hyundai and LG
  • An introduction to Korean society and Korean psyche: the ‘Korean wave’, education system, military service and society pressures
  • Business etiquette and practical strategies for successfully doing business in Korea
  • How to conduct yourselves in meetings
  • Understanding Korean names and how to address your counterpart
  • Gift-giving culture in Korea
  • Opportunities in the bilateral relationship and outcomes of the Korea-Australia Free Trade Agreement (KAFTA)
  • Q+A.

Korean pre-departure training

AKBC also provides pre-departure training to groups of people travelling to Korea on programs such as student and teacher exchanges.

The pre-departure training helps participants build cultural awareness and provides practical tips and tricks to adapt quickly to life in Korea.

The training program covers the following topics:

  • An introduction to Korea’s history and economy
  • An introduction to Korean society and culture including the ‘Korean wave’, education system, military service and society pressures
  • Practical tips and tricks including accommodation, alien registration card, mobile phones and apps, student life, visas and banking
  • Living with a host family
  • What to expect, culture shock and reverse culture shock
  • Q+A session.

The program can be adapted to suit your cohorts needs.

For further information on our training programs, please contact Liz Griffin via email lgriffin@akbc.com.au




Examples of content:

Australia Korea Business Council
PO Box 24430
Melbourne, Vic 3001 Australia
Liz Griffin – Executive Director

The Australia-Korea Business Council is the leading national body committed to strengthening the Australia-Korea economic relationship.